B2B content creation

B2B content for your target groups and industries

If you want to reach your customers today, you need content that stands out - no easy task, especially in the B2B environment. Together with you, we create content that inspires your B2B target group. Your expertise and the industry know-how as well as the journalistic quality of our specialist editorial teams result in the perfect content for your marketing communication.

The focus is on industry-specific content, tailored to your target groups from industry, automotive and IT.

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The Vogel Content Services in figures

Specialized editors
Print circulation
(IVW-verified, Q2/2021)
Text ideas per day
Created customer content
per month
Years experience
In Industry, Automotive & IT

The right content format for every goal

Discover a selection of formats for your marketing and communication goals here. Each objective requires a unique set of content and format requirements. Whether it's a whitepaper, an infographic, a technical article, or something else, find out the right format for your goals.

Christian Otto, Director Vogel Content Services Automotive and Benedikt Hofmann, Director Content Services Industry

We create content that moves the industry

Together we create the ideal mix of professional know-how, industry experience and journalistic standards. Content marketing is about publishing the right content in the right place at the right time. But what does the perfect content for complex products and services look like? Thanks to our years of experience in the industrial, automotive and IT sectors, we know which topics and trends move the industry and how best to present them in order to reach decision-makers and experts. See for yourself and work with us to create influential content for your industry.

Why we are unbeatable

We combine the best of the trade media and agency worlds: our trade editors speak the language of your target group, our trade media and events give you direct access to your target industries, and our agencies make your marketing measurably more successful!

A service of
Vogel Content Services

Vogel Content Services is a service of the Vogel Communications Group (VCG). With 700 employees and around 100 million in sales, VCG is a leading provider of specialist communications and information. Via Vogel Content Services, companies can benefit directly from the target group knowledge and journalistic expertise of VCG's specialist media. The focus is on high-quality content for different industries.