April 20, 2027 | Vogel Center, Würzburg
Lead Management Summit
The marconomy Lead Management Summit shows how the interaction between marketing and sales can generate leads, acquire new customers and expand existing customers.
Marketing and sales managers from medium-sized companies receive best practice examples from companies and benefit from the
exchange of know-how in interactive formats. Participants will learn how to successfully implement lead management in their
successfully in their company, implement current developments and optimize corresponding processes.
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Facts and figures
(IVW-certified, Q2/2021)
Target group & topics
Target group
Marketing and sales managers from medium-sized companies
Topics
• AI in B2B Lead Management
• The Optimal Customer Journey for High-Quality Leads
• Finding the Right Strategy: Account-Based Marketing or Inbound/Outbound Marketing?
• Branding as the Key to Lead Generation
• Nurturing Processes (Among Other Things) with LinkedIn
• From Practice for Practice: Current Case Studies on Lead Management Directly from B2B Industrial Companies
Packages 2027
| Services | Exhibitors: "Get Access" | Gold "Present" | Platinum , "Dominate" |
| Stand & Team | |||
| Exhibition area with chairs, a table, electricity and WiFi | 6m² (3x2) | 8m² (4x2) | 12m² (4x3) |
| Each additional square meter (Please note the minimum quantity depending on booth depth) |
500 € | 400 € | 400 € |
| Tickets for the stand staff with catering and evening event | 3 | 4 | 6 |
| premium positioning of the stand | • | ||
| Spotlight session: Short presentation of the company on the main stage | • | • | • |
| branding | |||
| Placement & linking logo on the event website | • | • | • |
| Marketing kit for your own communication (logo, flyer, banner, etc.) | • | • | • |
| logo on the lecture stage | • | • | • |
| company profile on the event website | • | • | |
| Mention in print/online reporting | • | • | |
| Advertisement in the conference documents | • | • | |
| leads | |||
| List of participants (surname, first name, company) as .pdf | • | • | • |
| Present | |||
| Breakout session (45 minutes) and editorial content about the marconomy community | 1 breakout session | 2 breakout sessions | |
| leader capture in the breakout sessions | • | • | |
| Editorial content about the marconomy | • | • | |
| complete price | 2.900 € | 6.900 € | 8.900 € |
Opportunities for participation
Further individual sponsorship opportunities
Let us talk
Phone:
E-Mail:
Max Stern
Director of Commercial Operations
