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For B2B lead generation, we work together with our specialist agencies Vogel Corporate Solutions and Integr8. Through our editorial teams, we are in direct contact with your target group and can recommend suitable measures. This allows you to benefit from the combination of cutting-edge market knowledge and our dynamic agency network.
Find out which topics move your customers, how to attract the attention of the right people and how to generate high-quality leads for your sales.
In order to support your marketing goals, we use both proven lead generation methods with whitepapers and webinars as well as innovative methods, such as chatbots on your company websiteon your company website.
For B2B lead generation, we work together with our specialist agencies Vogel Corporate Solutions and Integr8. Through our editorial teams, we are in direct contact with your target group and can recommend suitable measures. This allows you to benefit from the combination of cutting-edge market knowledge and our dynamic agency network.
Find out which topics move your customers, how to attract the attention of the right people and how to generate high-quality leads for your sales.
In order to support your marketing goals, we use both proven lead generation methods with whitepapers and webinars as well as innovative methods, such as chatbots on your company websiteon your company website.
Buyer's special interests
It is a long established fact that a reader will be distracted
Exchange within 72 hours
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
Save & easy payments
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
Many interesting offers
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
Connect with customer by benefits
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Benefit 4
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Connect with customer by benefits
Subtext1
Benefit 1
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Benefit 2
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Benefit 3
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Benefit 4
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Exchange within 72 hours
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
Save & easy payments
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
Many interesting offers
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
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Frequently Asked Questions
What is the difference between employer branding and personnel marketing?
Employer branding refers to the sustainable and long-term development of an employer brand. Similar to product brands, employers also embody certain visions and values that need to be communicated and lived in order to attract and retain employees. Personnel marketing, on the other hand, has a more short-term effect and focuses on attracting new, suitable employees.
What are the advantages of having your own landing page compared to job boards or headhunters?
External service providers such as job portals or headhunters can provide short-term support if you want to fill vacancies. However, the money you invest here will not have a lasting effect. External service providers do not contribute to your employer brand and you have hardly any creative freedom. With your own landing page, you are much freer, can be personal, show faces and strengthen your employer branding.
When will I receive the first applicants? I need to fill my vacancies quickly.
From briefing to implementation, we can realize your personnel marketing campaign within 3 to 4 weeks. The reach and therefore the number of potential applicants depend on the media budget you choose.
I need to fill several positions. Is one landing page still enough?
In principle, you can display several job advertisements on one landing page. However, if there are a large number or very different jobs, it makes sense to use several landing pages and different advertising media in order to address applicants as specifically as possible.
Such a colorful site does not suit my industrial company. Can I still book a campaign?
Landing pages and advertising material are always adapted to your target group and your corporate design. If you want a more classic and serious appearance, this is just as possible as testing unusual and new methods.
Is the personnel marketing campaign sufficient for my employer branding?
Employee recruitment is only one of the goals of employer branding. In today's world, retaining good employees is almost more important. This is where we can provide you with strategic support. Simply contact us and we will be happy to plan an introductory workshop at your premises.
How can I convince my line manager to release budget for my own HR marketing campaign?
With your own campaign, you make your success directly measurable. You also increase the ROI of your marketing expenditure by investing in your own channels that deliver added value for your company in the long term. In 5 years' time, 75% of all employees will be millennials, who will have different expectations of their employers than the previous generation.
The Indispensable Partner for the Industry
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
Discover our products
Find the right product from the categories Print, Digital, Agency and Events
The Indispensable Partner for the Industry
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
“This is how industry works” – for us, this
claim is both our aspiration
as well as our promise.
claim is both our aspiration
as well as our promise.
Benedikt Hofmann
Editor-in-Chief MM MaschinenMarkt
Phone:
E-Mail:
B2B lead generation
Fill your sales pipeline with B2B leads that inspire your sales team
Imagine you knew exactly who finds your products and solutions interesting, whether they are a budget decision-maker and whether a purchase is planned in the foreseeable future.
We help you to find these people: Generate GDPR-compliant leads in our specialist portals or on your own website.
Your options for lead generation:
Choosing the right channels
Which lead generation method is right for you depends on your target group, your capacities and your lead quality requirements. Both your own channels and external platforms can be considered.
Your agency for lead generation in B2B:
We combine industry knowledge with marketing expertise
Fill your sales pipeline with B2B leads that inspire your sales team
Imagine you knew exactly who finds your products and solutions interesting, whether they are a budget decision-maker and whether a purchase is planned in the foreseeable future.
We help you to find these people: Generate GDPR-compliant leads in our specialist portals or on your own website.
Product slider headline with link
Here is space for a subheadline
B2B lead generation in specialist portals
With B2B lead generation in the Vogel specialist portals, you place a lead magnet, such as a white paper, webinar or competition, in the specialist media that your target group consumes.
Your Lead Magnet is only accessible to registered users. You receive the user data and can use it for your own marketing measures in full compliance with the GDPR or pass it on to your sales department.
B2B lead generation on your website
The Leadhub is a scalable lead generation system that automatically generates contacts. The Leadhub consists of one or more landing pages and an interactive contact form.
Suitable users are directed to your lead hub via external channels such as social media or Google Ads. The user data generated is transferred directly to your CRM where it can be processed further.
Choose the right product for your marketing objective
Find the right product from the categories Print, Digital, Agency and Events
Leads
Generate leads with a concrete interest in your products and services.
Range
Increase your reach and awareness of your company.
Positioning
Position your company representatives as relevant solution providers.
Content creation
Use our specialist and industry editors for your content creation.
Upcoming events
Topics, formats and prices of the print issues 2022
Use the credibility of print publications to enhance your image.
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And here you can place a supplementary text
The Indispensable Partner for the Industry
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
“This is how industry works” – for us, this
claim is both our aspiration
as well as our promise.
claim is both our aspiration
as well as our promise.
Here is a headline later
And here you can place a supplementary text
What we have to offer
What our customers say
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Max Mustermann
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Jane Doe
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Let us talk
