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All packages at a glance
Performance
Description
Bronze
Silver
Gold
General market data
Survey profile, structure of respondents, use of product/service, information behavior and criteria for selecting manufacturers, awareness of/cooperation with surveyed manufacturers
x
x
x
Manufacturer profiles and evaluation criteria
Awareness of your company and its attractiveness in terms of innovative strength, product quality, service orientation, technical support and other criteria. The ratings are based on the practical experience of users.
incl. 3 profiles
all evaluable profiles
Additional information
General overview of manufacturers, ranking of manufacturers per evaluation criterion, Excel tool for comparing several manufacturers with each other
x
Price
1.500€
2.990€
5.590€
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This is a text module. If you click on the "Edit Style" button next to the text field, you can set whether this text should be right-aligned, left-aligned or centered. Please do not change the font size. This is set optimally. The same applies to the line spacing.
For B2B lead generation, we work together with our specialist agencies Vogel Corporate Solutions and Integr8. Through our editorial teams, we are in direct contact with your target group and can recommend suitable measures. This allows you to benefit from the combination of cutting-edge market knowledge and our dynamic agency network.
Find out which topics move your customers, how to attract the attention of the right people and how to generate high-quality leads for your sales.
For B2B lead generation, we work together with our specialist agencies Vogel Corporate Solutions and Integr8. Through our editorial teams, we are in direct contact with your target group and can recommend suitable measures. This allows you to benefit from the combination of cutting-edge market knowledge and our dynamic agency network.
Find out which topics move your customers, how to attract the attention of the right people and how to generate high-quality leads for your sales.
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Connect with customer by benefits
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Exchange within 72 hours
On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment
"The Vogel Communication Group GmbH & Co. KG does a good job all round. I appreciate the uncomplicated but effective way of working and the professional feedback they have obtained for us from partners and customers in the course of various telemarketing campaigns to date."
Lydia Raab
Senior Business Development Manager at Fujitsu Technology Solutions
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Frequently Asked Questions
What is the difference between employer branding and personnel marketing?
Employer branding refers to the sustainable and long-term development of an employer brand. Similar to product brands, employers also embody certain visions and values that need to be communicated and lived in order to attract and retain employees. Personnel marketing, on the other hand, has a more short-term effect and focuses on attracting new, suitable employees.
What are the advantages of having your own landing page compared to job boards or headhunters?
External service providers such as job portals or headhunters can provide short-term support if you want to fill vacancies. However, the money you invest here will not have a lasting effect. External service providers do not contribute to your employer brand and you have hardly any creative freedom. With your own landing page, you are much freer, can be personal, show faces and strengthen your employer branding.
When will I receive the first applicants? I need to fill my vacancies quickly.
From briefing to implementation, we can realize your personnel marketing campaign within 3 to 4 weeks. The reach and therefore the number of potential applicants depend on the media budget you choose.
I need to fill several positions. Is one landing page still enough?
In principle, you can display several job advertisements on one landing page. However, if there are a large number or very different jobs, it makes sense to use several landing pages and different advertising media in order to address applicants as specifically as possible.
Such a colorful site does not suit my industrial company. Can I still book a campaign?
Landing pages and advertising material are always adapted to your target group and your corporate design. If you want a more classic and serious appearance, this is just as possible as testing unusual and new methods.
Is the personnel marketing campaign sufficient for my employer branding?
Employee recruitment is only one of the goals of employer branding. In today's world, retaining good employees is almost more important. This is where we can provide you with strategic support. Simply contact us and we will be happy to plan an introductory workshop at your premises.
How can I convince my line manager to release budget for my own HR marketing campaign?
With your own campaign, you make your success directly measurable. You also increase the ROI of your marketing expenditure by investing in your own channels that deliver added value for your company in the long term. In 5 years' time, 75% of all employees will be millennials, who will have different expectations of their employers than the previous generation.
The Indispensable Partner for the Industry
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
Discover our products
Find the right product from the categories Print, Digital, Agency and Events
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
“This is how industry works” – for us, this claim is both our aspiration as well as our promise.
Fill your sales pipeline with B2B leads that inspire your sales team
Imagine you knew exactly who finds your products and solutions interesting, whether they are a budget decision-maker and whether a purchase is planned in the foreseeable future.
We help you to find these people: Generate GDPR-compliant leads in our specialist portals or on your own website.
Your options for lead generation: Choosing the right channels
Which lead generation method is right for you depends on your target group, your capacities and your lead quality requirements. Both your own channels and external platforms can be considered.
Your agency for lead generation in B2B: We combine industry knowledge with marketing expertise
Fill your sales pipeline with B2B leads that inspire your sales team
Imagine you knew exactly who finds your products and solutions interesting, whether they are a budget decision-maker and whether a purchase is planned in the foreseeable future.
We help you to find these people: Generate GDPR-compliant leads in our specialist portals or on your own website.
With B2B lead generation in the Vogel specialist portals, you place a lead magnet, such as a white paper, webinar or competition, in the specialist media that your target group consumes.
Your Lead Magnet is only accessible to registered users. You receive the user data and can use it for your own marketing measures in full compliance with the GDPR or pass it on to your sales department.
The Leadhub is a scalable lead generation system that automatically generates contacts. The Leadhub consists of one or more landing pages and an interactive contact form.
Suitable users are directed to your lead hub via external channels such as social media or Google Ads. The user data generated is transferred directly to your CRM where it can be processed further.
MM MaschinenMarkt provides the manufacturing industry with an overview of all relevant topics and technologies in the industry - from production & manufacturing to design & development to robotics & automation. We always focus on well-founded information and an open minded perspective of the latest developments, on which we comment and categorize for our readers.
Our range covers all the information channels of decision-makers in the industry and we can offer you the perfect solution for all your communication needs.
“This is how industry works” – for us, this claim is both our aspiration as well as our promise.
Test the advertising impact of your ad. For all ad formats of ½ page or more, you are asked whether the ad was noticed, the text was read, the images were seen and the brand and company name were recognized.
"Vogel Communication - this is measurability and active lead generation for sales and helps to strengthen and profile the respective brand through targeted content across industries. New paths for new opportunities and activities. "
Wolfgang Konrad
Head of Marketing and Communication at Lutz Pumpen GmbH
"For many years, we have been working with Vogel Communications Group GmbH & Co. KG to promote our 'Maintenance' conference. The Vogel Communications Group is a reliable partner and is on hand with help and advice from its competent team."
Christine Mezger
Event management at Institut für Controlling Prof. Dr. Ebert GmbH
"Whether digital or on paper, the Vogel Communication Group has what its customers really need - and perfect service to boot!"
Thomas Mossmeier
Communication DI FA CM at Siemens AG
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