Digital Masterclasses

In the Digital Masterclasses, a maximum of four speakers from the field and technical experts present current topics in B2B marketing, communication and sales.

Each Digital Masterclass focuses on a specific topic. Users receive an overview of the respective topics and can ask specific questions. Without the need to travel directly from the workplace. Each Digital Masterclass is marketed and moderated together with a media partner, so that we provide you with a neutral platform for communicating your content.

To the Digital Masterclasses

About the event

How does a lead sponsorship campaign with a Digital Masterclasses work?

A maximum of three speakers appear on the landing page as "sponsors". During the campaign duration of three months, accompanying advertising measures are implemented to draw the attention of the target group to your trending topic. Your campaign experts will select suitable measures to ensure the success of the campaign with the focus on generating as many live participants as possible. Registration for the Digital Masterclasses is only possible after registration. After registration, the participant will receive two reminder emails before the live event.

The live agenda of a Digital Masterclass usually looks like this:

  • Presentation by our specialist editor and media partner
  • 30-minute media partner presentation including Q&A session at the end
  • Each sponsor gives a presentation lasting a maximum of 30 minutes, including a Q&A session at the end
  • Summary/farewell by our specialist editor

After the Live Digital Masterclasses, the recording will be posted online on the trade magazine's portal and will continue to generate contacts for you.

Which lead characteristics are transmitted to you?

With lead sponsoring, you receive a "business card contact" consisting of: Name, contact details, job title, department, career level, industry, company with address, company size and interest in the topic. The campaign includes 75 leads, each additional lead can be purchased afterwards if desired.

Your benefit:

  • New customer potential through contactable prospects
  • Extensive contact information on potential interested parties
  • No expenses for the creation of white papers or advertising material
  • Each lead undergoes a qualification process so that we can ensure the high quality of the data
  • All leads have a valid declaration of consent
  • Our campaign experts ensure the success of the campaign over the entire 3-month period

Of course, we also offer other ways to generate qualified leads via our specialist portals, which you can find out about here.

Let us talk



Annika Schlosser

Director Sales