SPECIALIST BOOK: Operator obligations for old and used machines

Operator obligations for old and used machines

The entry into force of the new EU Machinery Regulation 2023/1230 has significantly changed the legal basis for the operation of old and used machinery. In addition, the topics of "sustainability" and "cyber security" are increasingly becoming the focus of many machine operators. The book is dedicated to a clear and unambiguous presentation of the situation and uses practical examples to create planning and legal certainty for companies.

Targeting

With an insertion in the book, you can reach professionals directly and without wastage who will make purchase and investment decisions in the foreseeable future based on their position.

Target groups are:

Primarily engineers, technical personnel and operational decision-makers:

• Machine operator
• Purchaser of machines
• Maintenance managers
• CE coordinators and CE managers
• Machine designers

Digital reach

The book is published as a print and e-book edition. The e-book will not only be distributed via Vogel Fachbuch and online retailers such as Amazon, but will also be available in the digital libraries of universities, (technical) colleges and corporate customers. Library sales increase the book's reach by a factor of around ten.

Active media use

Through concentrated reading, recipients actively perceive your marketing message and develop an intensive awareness of your brand.

Credibility

In printed form, specialist information demonstrates seriousness and longevity. This is why many readers prefer the book as a credible guide.

Employer branding

Vogel Reference books are used in practice and teaching. With an advertisement, you position yourself as an attractive employer for the experts of today and tomorrow.

Sustainable communication 

After the first reading, specialist books often serve as reference works. Your marketing message is always viewed in a specialist context and makes a lasting contribution to your communication goals.