Automobil Industrie : Online advertorial campaign in the editorial environment

Achieve greater reach for your content with an online advertorial campaign and position your company as a solution provider.

Provide us with the topic, and our expert writer will create a solution-oriented technical article. Upon request, we can enhance the article with multimedia elements such as image galleries, links, or embedded videos. The neutral design and tone of our editorial content will help you build greater credibility with your readers.

We convey your messages to the relevant target audience. The following media services are included for you:

• delivery on the homepage
• mention in the editorial newsletter
• Social Media
• Search and teasers in relevant articles under "More on This Topic"

Correct labeling under press law and personal support from our campaign experts are a matter of course for us with this native advertising format.

AI Visibility and Expert Positioning
AI assistants cite sources—those who appear there are recommended. Well-researched, expert articles in a high-quality editorial environment are prioritized by search engines and AI systems. Position yourself exactly there and strengthen your authority on the topic—which will have a lasting positive impact on your visibility in generative search (Generative Engine Optimization, GEO). Our portals provide the technology: AI crawlers have full access, advertorials are indexed, and your article remains online permanently.

Your benefit:

• Ad-free display of your advertorial
• More time spent on the website and strong involvement
• Increased credibility through a presentation that mirrors the look and feel of editorial content
• High visibility through search engines and AI systems
• Maximum visibility—advertorials are not blocked by ad blockers
• Your personal campaign manager ensures the campaign's success throughout the entire 3-month period
• Your advertorial will remain available online indefinitely as a free bonus service
• Full transparency and measurability through our reporting in the Customer Center

What do we need from you?

1. Your completed advertorial (we’d be happy to provide a guide) or your briefing for our expert writers to create the text
2. One image each in 800 x 800 px and 960 x 540 px formats (with a caption and source citation)
3. Optional content for integration:
   • Link to your website (we'll create a call-to-action button)
   • A YouTube video
   • Max. 8 images (16:9, at least 70 dpi) as a photo gallery (with captions and source citations)

Please provide us with all text and data no later than 4 to 6 weeks before the campaign launch. We will create all campaign content based on the materials you provide and reserve the right to make textual and graphic adjustments to maximize interest among the target audience.

Current Examples of Online Advertorials

• example with video
• Example with a Call-to-Action Button
• Example with photo gallery