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LABORPRAXIS

For decision-makers and users in
chemical physical analytical biotechnological laboratories

Factsheet

Facts and figures

42.512
copies
Print: 16.792 + E-Paper: 22,720 (IVW-certified, Q2/2026)
ivw-logo

15.649
Registered readers
on our specialist portal
21.050
Newsletter subscriptions
21.630
fans & followers
via Social Media
221.766
visits
per month
272.947
Page Impressions
per month

About us

We accompany you in everyday laboratory work

For more than 50 years, LABORPRAXIS has been supporting laboratory staff in their daily work and providing assistance in line with our brand essence: “Those who use us can do more.”

We reach readers of LABORPRAXIS through 8 print editions, a German and an English industry portal, more than 200 newsletters, the regional trade show LAB-SUPPLY, and the HPLC and Molecular Spectroscopy Practical Days, as well as via social media platforms such as LinkedIn and Facebook. In China, too, LABORPRAXIS provides lab professionals with all the useful information they need across all communication channels, including WeChat.
Whether highly topical issues such as artificial intelligence or perennial issues such as laboratory safety - the LABORPRAXIS will find all the relevant information for their day-to-day work here.
Marc Platthaus

Editor-in-chief LABORPRAXIS

Target group overview

Relevant target sectors at a glance:
Laboratory technology Food analysis Bio- & pharmaceutical analysis Water & environmental analysis

Target groups

by position in company*

Research, development, construction

45%

Quality assurance, testing

16%

Production, manufacturing

6%

Corporate governance, management

6%

Other qualified functions

15%

Others

12%

by size of business entity*

1-49 employees

17,0%

50-99 employees

4,6%

100-199 employees

6,7%

200-499 employees

9,0%

500-999 employees

15,3%

not surveyed

47,5%

by industry/sector*

Laboratories in manufacturing industries

44,2%

Research laboratories and institutes, universities, universities of applied sciences, associations

25,7%

Clinical laboratories in healthcare (state and private)

11,9%

Authorities and associations, other organizations

0,7%

Service enterprises from the laboratory sector

7,1%

Wholesale of equipment and apparatus, specialised technical supplies and laboratory equipment

2,2%

Others

8,2%

*Publisher‘s statistics

50 years Laborpraxis

Our Anniversary Specials


High-quality, timeless, and visible for three months: Showcase your innovations in * Laborpraxis *—with a circulation of over 42,000 copies and more than 15,000 registered, regular readers. Combine print and digital: for visibility on Meta, LinkedIn, relevant news sites, in our dedicated topic channel, and much more. Discover our two anniversary offers now for full visibility.

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Specialist congresses

LAB-SUPPLY

Dates from February to November in 11 cities

Praxistag HPLC

October 28–29, 2026

Molecular Spectroscopy Lab Day

November 10, 2026

Industry-relevant trade fairs

BrauBeviale

November 10–12, 2026

COMPAMED

November 16–19, 2026

ACHEMA

June 14–18, 2027

International

International media data 2026

International

International Media Data 2027