kfz-betrieb: Dossier "Digital Business/Online Sales/AI", Publishing Date 05.05.2025

Dossier "Digital business/online sales/AI"

Artificial intelligence is certainly one of the topics of the moment, including in automotive retail and service: How can companies work more efficiently with the support of technology and get more out of their existing business? However, companies are also challenged in many other ways: How do they ensure the careful processing of online leads? How do they offer their customers modern interaction options on the web? And what dangers do companies face from online criminals? This dossier provides an overview of the complex challenges facing automotive businesses in the digital arena.

What is a dossier?

Previously published editorial articles on a trend topic are summarized in a dossier, which is then published as a white paper behind a registration.

Do you currently have no content of your own but are looking for interested parties on this trending topic? Then become a sponsor of a dossier, so you can position yourself with high-quality content and generate qualified leads.

How does a lead sponsorship campaign with a dossier work?

We create the editorial dossier and all associated advertising material for you. During the campaign period of three months, accompanying advertising measures are implemented to draw the attention of the target group to your topic. Our campaign experts select suitable measures to ensure the success of the campaign. Downloading a dossier is only possible after registration.

Which lead characteristics are transmitted to you?

With lead sponsoring, you receive a "business card contact" consisting of: Name, contact details, job title, department, career level, industry, company with address, company size and interest in the topic.

How many leads are guaranteed within a lead sponsoring campaign with a dossier?

As part of a dossier campaign, you have the option of booking a package with 75 leads or 120 leads. Each additional lead can be purchased at the end of the campaign if desired.

Your benefit:

• New customer potential through contactable prospects
• Extensive contact information on potential interested parties
• No expenses for the creation of white papers or advertising material
• Every lead undergoes a qualification process so that we can ensure the high quality of the data
• All leads have a valid declaration of consent
• Our campaign experts ensure the success of the campaign over the entire 3-month period

Of course, we also offer other ways to generate qualified leads via our specialist portals, which you can find out about here.