blechnet
For decision-makers, specialists and managers, among others in the manufacture of metal products in mechanical engineering and vehicle construction, in electrical engineering, I&C technology and electronicsFactsheet
Facts and figures
13.537
copies
Print: 6.824 + E-Paper: 6.713
(IVW-audited, Q3/2025)

(IVW-audited, Q3/2025)

3.135
Registered readers
on our specialist portal
622
generated customer leads
in 12 months
6.589
Newsletter subscriptions
6.618
fans & followers
via Social Media
VdLB
official association organ
106.498
visits
per month
150.705
Page Impressions
per month
About us
For professionals in sheet metal and tube processing
The complete process chain of sheet metal and tube processing in focus (not view): that is blechnet! That's why decision-makers and experts from the metalworking, steel, machine and vehicle construction sector, electrical and precision engineering as well as the iron, sheet metal goods and metalware industry read this industry magazine. In addition to print, blechnet also provides comprehensive information from the industry for the industry with the portal www.blechnet.com, weekly newsletters and social media channels. This makes blechnet the ideal platform to reach your customers.
Print issues, digital channels and live events make blechnet the perfect communication environment for your advertising message.
Benedikt Hofmann & Frauke Finus
Editor

Target group overview
Relevant target industries at a glance:
Manufacture of metal products Mechanical engineering and vehicle construction Electrical engineering I&C technology and electronics
Manufacture of metal products Mechanical engineering and vehicle construction Electrical engineering I&C technology and electronics
Target groups
by position in company*
Executive/Technical Management
39,9%
Production/manufacturing/quality management/design
34,2%
Purchasing/Procurement
0,9%
Businesses/service companies
0,7%
Other/No data
24,9%
by size of business entity*
1 - 49 employees
25,4%
50 - 99 employees
9,4%
100 - 199 employees
17,6%
200 - 499 employees
13,9%
500 or more employees
16,3%
not raised/unknown
17,4%
by industry/sector*
Manufacture of metal products
18,8%
Machine Construction
22,1%
Metal production and metalworking
24,4%
Vehicle construction
13,2%
Electrical engineering, electronics, medical, measurement and control technology
6,4%
companies in other economic sectors/ No data available
15,1%
*Publisher‘s statistics
Issues
Thematic partnerships 2026
| publication period | Theme | Advertising opportunities |
| Q1 | Automation | Your advertising opportunities |
| Q1 | Separating & joining | Your advertising opportunities |
| Q2 | punching | Your advertising opportunities |
| Q3 | Surface Technology | Your advertising opportunities |
| Q4 | Reshaping | Your advertising opportunities |
Digital
Website and social media
Market research
Get feedback from real users of your products and services and find out what is really important to your target group. Use our competitive analysis and our results packages from previous analyses to gain valuable insights into your target market.








