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For decision-makers, specialists and managers, among others in the manufacture of metal products in mechanical engineering and vehicle construction, in electrical engineering, I&C technology and electronics

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Factsheet

13.537

copies

Print: 6.824 + E-Paper: 6.713
(IVW-audited, Q3/2025)

3.135

Registered readers

on our specialist portal

622

generated customer leads

in 12 months

6.589

Newsletter subscriptions

6.618

fans & followers

via Social Media

VdLB

official association organ

106.498

visits

per month

150.705

Page Impressions

per month

For professionals in sheet metal and tube processing

The complete process chain of sheet metal and tube processing in focus (not view): that is blechnet! That's why decision-makers and experts from the metalworking, steel, machine and vehicle construction sector, electrical and precision engineering as well as the iron, sheet metal goods and metalware industry read this industry magazine. In addition to print, blechnet also provides comprehensive information from the industry for the industry with the portal www.blechnet.com, weekly newsletters and social media channels. This makes blechnet the ideal platform to reach your customers.

Print issues, digital channels and live events make blechnet the perfect communication environment for your advertising message.

Benedikt Hofmann & Frauke Finus

Editor

Relevant target industries at a glance:
Manufacture of metal products Mechanical engineering and vehicle construction Electrical engineering I&C technology and electronics

Target groups

by position in company*

Executive/Technical Management

39,9%

Production/manufacturing/quality management/design

34,2%

Purchasing/Procurement

0,9%

Businesses/service companies

0,7%

Other/No data

24,9%

by size of business entity*

1 - 49 employees

25,4%

50 - 99 employees

9,4%

100 - 199 employees

17,6%

200 - 499 employees

13,9%

500 or more employees

16,3%

not raised/unknown

17,4%

by industry/sector*

Manufacture of metal products

18,8%

Machine Construction

22,1%

Metal production and metalworking

24,4%

Vehicle construction

13,2%

Electrical engineering, electronics, medical, measurement and control technology

6,4%

companies in other economic sectors/ No data available

15,1%

*Publisher‘s statistics

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Print

blechnet: Issue 4/26, Publishing Date: 31.08.2026 (Focus topic: Surface technology)

blechnet: Issue 5/26, Publishing Date: 05.10.2026 (Focus topic: Forming)

Industrial Outlook 2, Publishing Date: 04.11.2026 (High-reach product)

Show all Issues

Editorial Calendar + Prices 2025

Editorial Calendar + Prices 2026

publication period	Theme	Advertising opportunities
Q1	Automation	Your advertising opportunities
Q1	Separating & joining	Your advertising opportunities
Q2	punching	Your advertising opportunities
Q3	Surface Technology	Your advertising opportunities
Q4	Reshaping	Your advertising opportunities

Digital

Content & Lead Creator

Dossier Sponsoring

Lead Solution

Multi Asset Campaign

Digital 2026 price list (PDF)

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