For decision-makers, planners, project planners, designers and developers in Automation technology, mechanical engineering, electrical engineering, electronics, I&C technology

Factsheet

Facts and figures

21.543
Copies
Print: 9.901 + E-Paper: 11.642
 (IVW-audited, Q3/2024)
ivw-logo

7.087
Registered readers
on our specialist portal
1.222
generated customer leads
in 12 months
12.871
Newsletter subscriptions
29.012
Fans & Followers
via Social Media
>105
years
Established in the market

About us

More power for automation

To do justice to the importance of automation and digitalization for the transformation of industry, we will bundle the competencies of Vogel’s trade media. We will join forces to further develop and expand the digital content of the elektrotechnik AUTOMATISIERUNG brand. Four print issues will summarize the most important trends and developments in an attractive, compact and user-oriented manner once a quarter. As a supplier of components, systems and solutions for automation, you will reach our readers via the print issues, our content portal, target group-specific newsletters, Xing, Facebook and Twitter.
Automation is the key competence of the future - we provide the necessary know-how.
Ute Drescher

Editor-in-Chief elektrotechnik AUTOMATISIERUNG

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Target group overview

Relevant target sectors at a glance:
Automation technology Mechanical engineering Electrical engineering Electronics I&C technology

Target groups

by position in company*

Development, design, planning, project planning

43,8%

Management, Technical Management

18,6%

Production, manufacturing, quality management

19,0%

Production management, sales, distribution

4,5%

Purchasing, procurement

2,5%

Service companies (engineering offices for automation technology)

2,0%

more

9,7%

by size of business entity*

1-49 employees

26,0%

50-99 employees

6,2%

100-199 employees

9,5%

200-499 employees

11,0%

500 and more employees

21,0

not surveyed

26,3%

by industry/sector*

Measurement and control technology, automation technology

33,8%

Machine construction

21,2%

Electrical engineering / electronics / electrical equipment (incl. trade)

11,6%

Engineering consultants / technical planning and consulting services

4,7%

Chemicals, pharmaceuticals, plastics industry, oil and gas industry

7,1%

Construction of vehicles, ships and aircraft

4,5%

Manufacturing of iron, sheet metal and metal goods

2,7%

Scientific institutes, research associations and organizations

2,2%

Energy industry

1,2%

Other

11%

*Publisher‘s statistics

Green Shift

Position yourself in the green transformation of the industry


In a world where sustainability and climate protection are not only desirable, but essential, Green Shift offers you exclusive visibility and customized communication services to position yourself as an enabler and generate qualified leads in leading B2B media.

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The automation app award voting package!

The automation app award is back!


Have you designed an app or software solution that makes work easier for representatives of the automation industry? Then apply now for the automation app award, which recognizes the best automation apps.

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The ElectroTEC Pioneer Voting Package!

The automation app award is back!

Apply now for the ElectroTEC Pioneer Award 2024!

From groundbreaking technologies in the semiconductor segment to amazing developments in the field of renewable energies and pioneering IoT solutions: Hardly any other industry stands for progress and innovation as much as the electrical and digital sector.

Improve your chances of winning the coveted prize with our exclusive communication packages.

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Market research

Get feedback from real users of your products and services and find out what is really important to your target group. Use our competitive analysis and our results packages from previous analyses to gain valuable insights into your target market.

Specialist congresses

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SchraubTec

September 21/22, 2022

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COBOTS4YOU

September 21/22, 2022