For decision makers, planners, project managers, designers and developers in Automation technology, mechanical engineering, electrical engineering, electronics, MSR technology

Factsheet

Facts and figures

10.000
Copies
Print circulation
(IVW-verified, Q2/2023)
6.801
Registered readers
on our professional portal
1.222
generated customer leads
in 12 months
13.927
Newsletter subscriptions
29.012
Fans & Followers
via Social Media
>105
Years
Established in the market

About us

More power for automation

To do justice to the importance of automation and digitalization for the transformation of industry, we will bundle the competencies of Vogel’s trade media. We will join forces to further develop and expand the digital content of the elektrotechnik AUTOMATISIERUNG brand. Four print issues will summarize the most important trends and developments in an attractive, compact and user-oriented manner once a quarter. As a supplier of components, systems and solutions for automation, you will reach our readers via the print issues, our content portal, target group-specific newsletters, Xing, Facebook and Twitter.
Automation is the key competence of the future - we provide the necessary know-how.
Ute Drescher

Editor-in-Chief elektrotechnik AUTOMATISIERUNG

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Target group overview

Relevant target industries at a glance:
Automation technology Mechanical engineering Electrical engineering Electronics MSR technology

Target groups

by position in company*

Development, design, planning, projecting

43,8%

Management, Technical Management

18,6%

Production, manufacturing, quality management

19,0%

Production management, sales, distribution

4,5%

Purchasing, procurement

2,5%

Service companies (engineering offices for automation technology)

2,0%

more

9,7%

by size of business entity*

1-49 employees

26,0%

50-99 employees

6,2%

100-199 employees

9,5%

200-499 employees

11,0%

500 and more employees

21,0

not surveyed

26,3%

by industry/sector*

Measurement and control technology, automation technology

33,8%

Machine construction

21,2%

Electrical engineering / electronics / electr. equipment (incl. trade)

11,6%

Engineering consultants / technical planning and consulting services

4,7%

Chemical, pharmaceutical, plastics industry, oil and gas industry

7,1%

Construction of vehicles, ships and aircraft

4,5%

Manufacturing of iron, sheet metal and metal goods

2,7%

Scientific institutes, research companies and organizations

2,2%

Energy industry

1,2%

Other

11%

*Publisher‘s statistics

The automation app award voting package!

The automation app award voting package!


The automation app awards have already been successfully presented this year.

Be prepared now for when the coveted awards are announced again next year and make sure you get the booking offer for the voting package in good time!

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Market research

Get feedback from real users of your products and services and find out what really matters to your target group. Use our competitive analysis and our results packages from previously conducted analyses to gain valuable insights from your target market.

Trade congresses

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SchraubTec

21/22 September 2022

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COBOTS4YOU

21/22 September 2022